Optimizing Interaction Through Customer Care with Chatbot
Providing customer care for existing customers using chatbots is one of the prominent trends in marketing and customer management today. With the continuous development of technology and the increasing interaction between humans and machines, using chatbots for customer care offers
Using Live Chat to Increase Personal Interaction with Customers
Interacting with customers requires a variety of skills, and each interaction channel has different requirements. For example, with phone communication, customer service representatives need to be patient and empathetic, while Live Chat requires advisors to handle multiple chats simultaneously, using
Customer Interaction via Live Chat Effectively During End-of-Year Shopping Season
For websites utilizing online customer support solutions (Live Chat), the increased traffic during the year-end period leads to a rise in chat requests, providing you with numerous opportunities to engage with customers and boost sales. However, the sudden surge in chat
Choosing CRM for small businesses: To do or not to do? What to consider?
Today, CRM is seen as an indispensable tool for businesses to enhance customer relationships and drive business efficiency. Many people often mistakenly believe that only large businesses need CRM. In fact, businesses of any size need CRM software. Let's explore
Experience in CRM Implementation: How to Get Started?
Implementing CRM applies to businesses. Many businesses, although aware, need to apply software to customer relationship management (CRM) but are not bold enough to equip themselves, partly due to lack of information about how to approach it or where to
Should You Invest in a CRM System at the End of the Year?
The end of the year is a "sensitive" time for businesses to make financial decisions. Understanding the need for a management system is essential, but balancing time and operational costs is a significant barrier to deciding whether or not to
7 Benefits of a CRM System for Customer Care Tasks
CRM is currently the most effective customer care and management solution for every business. For any business, customers are a core factor in determining its existence and growth. This article will present 7 benefits of a CRM system for customer
Live Chat: What Is It? 10 Reasons Live Chat Leads the Customer Support Race
What Is Live Chat? Live Chat, or direct chatting, is a medium that allows businesses to interact with visitors to their website in real-time through messaging. You can use Live Chat to initiate conversations with first-time website visitors, engage with existing
Marketing Automation: What Is It? How to Optimize It for Your Business?
I. What is Marketing Automation? Marketing Automation involves using software to automate marketing processes such as segmenting customers, integrating customer data, nurturing customers based on pre-established scenarios, scaling operations, and improving brand engagement, conversion rates, and conversion value. It includes the
Marketing Automation – The “Switch” to Optimize All Business Activities
With the rapid development of technology and artificial intelligence, marketing is one of the industries that has been positively impacted by this wave. The concept of automation is no longer limited to sophisticated machines that reduce human effort; it is